PLMA Amsterdam 2024

From May 28 to 29, 2024, we were proud exhibitors at the renowned PLMA (Private Label Manufacturers Association) trade fair in Amsterdam. With over 2,900 exhibitors from more than 70 countries, PLMA is one of the largest and most important private label trade fairs in the world. Our participation in this event provided us with a unique platform to present our latest products and innovations to a broad international audience.

The increasing popularity of private labels in recent years has contributed to their global market share reaching unprecedented levels. Especially since the pandemic, private label has been able to expand its strong position in most markets.

PLMA gave us the opportunity to make valuable contacts and strengthen existing business relationships. We held numerous discussions with potential customers, suppliers and partners from all over the world.

Our latest product innovations were a particular highlight of our trade fair appearance. The new products on our stand included our classic milk snack now with a new cocoa cream, the vegan coconut milk snack and our refreshing kefir snack. These products were very popular with visitors and impressed them with their quality and unique flavors. The Cocoa Snack impresses with its combination of a fluffy sponge cake filled with a delicious cocoa cream, while the vegan Coconutmilk Snack met with great interest, especially among lovers of plant-based products. Our absolute top novelty, the Kefir Snack, rounded off the range with its light and natural freshness of the typical kefir taste. The positive feedback from visitors confirms our innovative strength and motivates us to continue to focus on high-quality and trend-conscious product developments.

We would like to thank you for the great interest in our products at our stand and look forward to the next trade fair, SIAL in Paris, where we will also be represented. SIAL Paris will take place from October 19 to 23 – we look forward to seeing you there!